Our loyalty program templates are based on live loyalty programs from Stamped users like yourself, and they’re here to help you get started. Acquire & retain new customers and maximize customer lifetime value with fully branded loyalty programs featuring points & rewards, VIP tiers, and referrals.

← Back to the main resource hub

<aside> <img src="/icons/thought_gray.svg" alt="/icons/thought_gray.svg" width="40px" /> Tip: While your loyalty strategy should incentivize customers to make purchases and earn rewards, you also need to consider your profit margins. Keep the unit economics of your business in mind by taking advantage of rule restrictions to protect your profits while growing your brand.

</aside>

✍🏻 General Recommendations


Point Earning: Reward customers for points when their order status is updated to “paid”. Cancel points when their order status is updated to “canceled”, “refunded”, “voided”, “partially refunded”, or “returned”.

Point Balances: For one-time earning rules, such as subscribing to your newsletter, set a higher point balance. For recurring earning rules, such as making a purchase, set a lower point balance.

Point Expiry: Set points to expire after 365 days of customer inactivity if you have a high purchase frequency. Set points to expire after 730 days of customer inactivity if you have a lower purchase frequency.

Reminder Emails: Email your customers 30 days and 7 days prior to points expiration to remind them to use their points before they expire.

🖥️ Live Examples


https://bloomthis.co/pages/rewards

https://www.everymanjack.com/pages/rewards

https://georgiemane.com/pages/rewards

https://lilacst.com/pages/brand-ambassador

https://www.mexicaliblues.com/pages/smile-high-club

https://www.nogu.ca/pages/nogu-rewards

https://sunriseflourmill.com/pages/rewards

🎨 Loyalty Templates


Click the arrows to view the loyalty templates. To copy any of the loyalty templates, select the template and click “Copy” or ALT/CMD + C, then paste it into your own Notion page. Click here for the Google Sheets version.

Please remember that the program rules and tiers shown here are examples from some of our top brands within each vertical. We encourage you to consider your own unit economics and profit margins when copying and designing your own loyalty programs from the templates provided. These templates should act as a placeholder and starting ground for you to build your own dynamic loyalty program.